Sky buys ITV and promises more free-to-air sport than ever before
Sky has purchased ITV in a landmark deal
In a massive shake-up for the British television landscape, Sky has agreed to buy ITV Media & Entertainment for up to £1.6 billion, promising a major boost for sports fans and viewers across the UK.
Key Takeaways
More Free Sport: Sky has pledged that more live, free-to-air sport will broadcast on ITV services than e…
